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Quantify Your Achievements: Sales Metrics for Resumes + Examples

In the highly competitive world of sales, numbers speak louder than words. Including sales metrics in your resume demonstrates your ability to exceed targets and generate revenue. Incorporate metrics such as revenue generated, sales growth, and conversion rates.

Revenue Generated

Showcase the amount of revenue you generated for your previous employer(s), emphasizing your ability to drive sales and contribute to the company's bottom line.

Get inspired with these examples:

  • Example 1: Generated over $2 million in revenue through strategic account management and upselling, surpassing annual sales targets by 15%.

  • Example 2: Spearheaded a successful product launch campaign that generated $500,000 in revenue within the first quarter, contributing to company profitability.

  • Example 3: Played a pivotal role in securing $1.5 million in new business revenue by identifying key market opportunities and crafting tailored solutions.

Sales Growth

Demonstrate your ability to drive business success by showcasing metrics related to revenue growth achieved under your sales leadership.

For instance, you might include examples like these:

  • Example 1: Spearheaded strategies that led to a remarkable 30% increase in quarterly sales revenue, contributing to significant company-wide expansion.

  • Example 2: Achieved consistent annual sales growth of 20% through a strategic mix of account penetration and new client acquisition.

  • Example 3: Successfully elevated sales figures by 25% in a competitive market by leveraging data-driven insights to optimize sales pipelines.

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You only get one shot at impressing employers with your resume. Make it count.

Conversion Rates

Highlight your expertise in converting leads into customers by quantifying the average conversion rates achieved in your sales efforts.

For example, consider showcasing accomplishments like these:

  • Example 1: Demonstrated a remarkable ability to close deals with a consistent 30% conversion rate, significantly surpassing industry benchmarks.

  • Example 2: Maintained an above-average 40% conversion rate by refining sales strategies and leveraging customer needs analysis to tailor solutions.

  • Example 3: Achieved a 20% increase in conversion rates by implementing targeted follow-up techniques and nurturing leads through personalized engagement.

Curious about resume metrics for other industries? Check out 42 resume metrics and examples for all industries, including finance, HR, IT, manufacturing, and more.


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Ana Colak-Fustin

Hi—I'm Ana! A recruiter, HR consultant, and founder of My career advice and job search tools have been featured in Yahoo News, The Muse, Jobscan, A Better HR Business, Starter Story, and other global media. Since 2018, over 8,000 professionals worldwide have used my resume templates to land new jobs.Ready to join them? Your success story starts here.

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